Metro DC Chapter ATD: Training First-Time Managers Series Webinar 3 -Four Best Practices to Improve Digital Learning Traffic and First-Time Manager Engagement

  • 27 Aug 2020
  • 12:00 PM - 1:00 PM
  • Virtual
  • 15

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We are delighted to share a set of webinars that focus on the First-Time Manager.  This program is ideal for L&D Professionals who are tasked with training and developing first time managers. Please join us once a month through November as we provide the opportunity to experience a series of six webinars.  The purpose of these webinars is to enhance the expertise of Learning Development professionals on modern leadership training strategies. Upcoming webinars are listed at the end.

Four Best Practices to Improve Digital Learning Traffic and First-Time Manager Engagement

As an L&D professional, you know that one of the biggest challenges in upskilling First-Time Managers using digital learning is about having users consistently access the contents and keep pace.

Still most companies struggle to get First-Time Managers online for training purposes and many initiatives that look brilliant at the beginning never take off for lack of active users’ traffic.

Why First-Time Managers systematically lose their grip on soft skills’ online training courses? How can you improve on traffic and engagement?

The answers to these and other relevant questions come from extensive research done among more than 100 large corporations and from years of practical fine-tuning of winning strategies on online trainees’ engagement.

In this webinar, you’ll learn about:

  • What First-Time Managers and trainers think about current online training engagement strategies and why they tend to fail
  • How a new disruptive methodology as digital role-play and an Authentic Scheduling can attract and maintain the user’s attention
  • Which strategies can help you to leverage First-Time Manager’ habits to help you change their (soft skills) habits

Presenters:   Andrea Laus and Matteo Malatesta

Andrea Laus, CEO, SkillGym

Andrea has 20 years experience in the industry of digital learning. For over 10 years he has designed and developed interactive simulations featuring video and AI to bring immersive and authentic digital experiences to leadership coaches worldwide.

Matteo Malatesta, Head of Business Design, SkillGym

Matteo is head of business design at Lifelike. He supports the product design teams, bringing the voice of stakeholders to the discussion thanks to his international experience in the learning and development industry and his human-centered approach.


The webinar link will be provided once registration is confirmed.

Upcoming webinars in the series are:

4 - Six Best Practices for Faster First-Time Manager Upskilling on September 16th

5 - Developing First-Time Managers' Self-Awareness Through AI-Based Role Play on October 7th

6 - Retaining Talents Through Development of Leadership Conversation Skills on November 4th