Webinar - The Principles of Intercultural Writing: Creating Content for Non-Native English Speakers

  • 19 Jul 2013
  • 12:00 PM - 1:00 PM
  • Webinar


Registration is closed

Increasingly, training departments are providing learning events for global audiences.  However, American writers and content developers, (whether they are creating training materials, elearning scripts, PowerPoint presentations, or websites), are typically not aware of the language challenges faced by non-native English speakers that can interfere with learning.  While there are many techniques in creating ‘culturally appropriate instructional design,’ modifying the written language is one of the easiest. 

In this webinar, you will learn to apply “The Principles of Intercultural Writing.”  By doing so, all learners can comprehend the content more easily because:

  • The amount of content is reduced by 30-50%, thereby decreasing reading time
  • The content is well-structured, thereby promoting standardized meaning
  • The content is devoid of cultural influences and nuances that obscure readability and meaning (colloquialisms, jargon, etc.)

The goal in applying these principles is to promote equitable learning outcomes: All learners, no matter what their language or culture, should expend the same amount of time and effort to achieve the same results. 

In this session, you will learn to:

  • Identify the range of language challenges faced by non-native English speakers that are usually not recognized by American speakers and writers
  • Use several techniques - and technologies - to edit and revise your current writing without the frustration of re-learning complex grammar rules

Please use the URL provided in your confirmation email to access the webinar. The webinar will be recorded for playback by Metro DC Chapter members only.  Note that there is no audio interaction associated with this webinar.  You will be able to listen to speaker but you will only be able to use the webinar chat feature for communicating with the organizers.  You can hear the webinar audio by using either your computer speakers or a headset connected to your computer or tablet device.    

Instructor Bio:

Dr. Andrea Edmundson, CPLP is the Global Learning Strategist and President of eWorldLearning, Inc., (www.eWorldLearning.com).  She advises multicultural and multinational organizations on how to globalize their professional development programs.  She is an internationally recognized expert on culturally appropriate instructional design: Aligning training courses and materials (online or for the classroom) to the cultural characteristics, preferences, and learning styles of the targeted learners.  Dr. Edmundson authored the pioneering book, Globalized eLearning Cultural Challenges (2007). 

Her second book, Cases on Globalized and Culturally Appropriate eLearning: Challenges and Solutions (2011), is a research source and a practitioner’s handbook.  She also published the ‘how-to’ manual, Training for Multiple Cultures (Feb. 2010) for the American Society for Training and Development.  Her most recent book, (July 2012), is called Cultural Implications for Online Learning.

In addition to having a doctoral degree in Education (specialization in Educational Technology), Dr. Edmundson is also a Certified Professional in Learning and Performance (CPLP), adjunct faculty for several online graduate programs, and the President of the Global eLearning Community (www.The-GEC.org).  She has been in the training and development field for more than 25 years for corporations, universities, and international development agencies.  She has worked or lived in more than 20 countries and has extensive experience providing training and global elearning as well as managing virtual teams across cultures. 

Dr. Edmundson currently lives in Washington, D.C. and welcomes interactions with like-minded professionals.  She can be reached at 1.520.245.5116 (-5 GMT).

Please Note: This a free webinar for Metro DC ASTD Chapter Members. Be sure to log-in for the system to recognize you as a chapter member and activate the free registration option. Non-members are welcome to join the webinar for a fee. The webinar link will be provided in your registration confirmation email.